Our national reckoning with racism and police brutality, long in the making, was not inevitable. Activists and community leaders had to not only organize an effective, lasting movement against racist brutality carried out by the police but also navigate the media portrayal of the Black Lives Matter movement. The BLM movement forced the American public to see the dots and acknowledge the pattern of senseless violence carried out by the police against the black community. In so doing, the movement created the largest civil resistance campaign in American history, with millions of people across the country and around the world joining the protests.